Subscription seat warmers are just the beginning. Here are 6 things in your car that could soon sit behind a paywall.
I know we're far away from autonomous vehicles but the thought of companies gating safety features around things like assisted steering is extra freaky to me
The heated seats in BMW seemed to start it, now Mercedes is charging to go faster in their EV? https://www.thetruthaboutcars.com/cars/news-blog/mercedes-putting-performance-behind-digital-paywall-for-eq-evs-44497624
Coming soon: “enhanced braking” subscription. ‘You don’t really want to hit that car that stopped suddenly, do you?’
I know we're far away from autonomous vehicles but the thought of companies gating safety features around things like assisted steering is extra freaky to me
The heated seats in BMW seemed to start it, now Mercedes is charging to go faster in their EV? https://www.thetruthaboutcars.com/cars/news-blog/mercedes-putting-performance-behind-digital-paywall-for-eq-evs-44497624
Coming soon: “enhanced braking” subscription. ‘You don’t really want to hit that car that stopped suddenly, do you?’